COURSE INTRODUCTION AND APPLICATION INFORMATION


Course Name
Images, Sounds, Cultures I
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
CDM 101
Fall
2
2
3
6
Prerequisites
None
Course Language
English
Course Type
Required
Course Level
First Cycle
Mode of Delivery -
Teaching Methods and Techniques of the Course
Course Coordinator
Course Lecturer(s) -
Assistant(s) -
Course Objectives This course aims to change the way students look at the visual world that surrounds them. It will help students to develop an understanding of the ways in which meaning is produced in visual culture. The course will center on the following questions: How do we make meaning of the audio-visual world? In what ways do economics, politics, culture affect visual representation? How do the ways in which visual culture is produced, consumed, distributed, and interpreted, play into the images we encounter every day? What is the relationship between images and power?
Learning Outcomes The students who succeeded in this course;
  • define contemporary visual culture
  • explain how viewers make meaning of images
  • argue with the basic concepts of visual culture
  • analyze images in their economic, social, political and cultural contexts
  • apply methods of visual cultural analysis to images
  • identify how images circulate through the social field
  • discuss the politics of visual representation
Course Description The course reviews images ranging from newspapers to the Web, advertisements to the movies, from television to fine arts and discusses cultural products in their economic, social, political and cultural contexts. The course will be held in interactive lecture form. Students are expected to participate in class discussion. There will be in-class screening of videos related to the topics covered. Evaluation will be based on four take-home assignments.
Related Sustainable Development Goals

 



Course Category

Core Courses
X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 Introduction. Basic concepts Marita Sturken & Lisa Cartwright. 2009. Practices of looking: an introduction to visual culture. New York: Oxford University Press. Pp. 9-16.
2 What is visual culture? Images, power, politics. Screening Episode 1, Ways of Seeing, John Berger (BBC TV series, 1972) https://www.youtube.com/watch?v=0pDE4VX_9Kk John Berger, Ways of Seeing, Penguin, 1972. Pp. 7-33 (Chapter 1). Michel Foucault “Las Meninas” Chapter 1 in The Order of Things: An Archeology of Human Sciences (Les Mots et les choses) pp. 3-16.
3 What is representation? Representation and the Media Screening: Stuart Hall, Representation and the Media (MEF, 1997) Stuart Hall (Ed) 1997. Representation. Cultural Representations and Signifying Practices. Sage Publications. Marita Sturken & Lisa Cartwright. 2009. Practices of looking: an introduction to visual culture. New York: Oxford University Press. Pp. 16-22.
4 Ways of Seeing, Practices of Looking Renaissance perspective and other ways of seeing Screening A Day on the Grand Canal With the Emperor of China. “Surface is Illusion, But so is Depth.” 1988. Director: Philip Haas. Writernarrator: David Hockney Art, Aura, Authenticity Assignment 1 (Representation) due Marita Sturken & Lisa Cartwright. 2009. Practices of looking: an introduction to visual culture. New York: Oxford University Press. Pp. 151-157. Walter Benjamin (1936) “The Work of Art in the Age of Mechanical Reproduction” in Illuminations. Pp. 211-244.
5 Semiotics Roland Barthes (1977) “Rhetoric of the image” Image - Music - Text. Hill and Wang, pp.32-51.
6 Mythologies Roland Barthes “The Eiffel Tower” in The Eiffel Tower and Other Mythologies. University of California Press. pp. 3-17
7 Stereotypes Ideology Screening Reel Bad Arabs (MEF, 2006) Marita Sturken & Lisa Cartwright. 2009. Practices of looking: an introduction to visual culture. New York: Oxford University Press. pp. 22-26.
8 Orientalism Screening Edward Said on Orientalism (MEF, 1998) https://www.youtube.com/watch?v=fVC8EYd_Z_g Assignment 2 (Stereotypes) due Edward Said. 1977. “Imaginative geography and the its representations: Orientalizing the Oriental” in Orientalism. Western Conceptions of the Orient. Penguin Books. Pp. 49-72.
9 Culture Culture Industry Screening Money for Nothing (MEF, 2001) Raymond Williams. 1976. “Culture” in Keywords, Oxford University Press. pp. 87-93. Theodor Adorno & Max Horkheimer. “The Culture Industry. Enlightenment as mass deception” in Gunzelin Schmid Noerr (Ed). 2009. Dialectic of enlightenment: philosophical fragments. Stanford Univ. Press. Pp. 41-72.
10 Identity Otherness Assignment 3 (Culture Industry) due Bell Hooks (2015) “eating the other. desire and resistance” in Black Looks. Race and Representation. Routledge. Pp. 21-40.
11 Gender Codes Screenings Codes of Gender (MEF, 2010) Episode 2, Ways of Seeing, John Berger (BBC TV series, 1972) https://www.youtube.com/watch?v=m1GI8mNU5Sg John Berger “Chapter 2” in Ways of Seeing. 1972.
12 Identification Assignment 4 (Gender Codes) due Review Interactive Exhibition on MoMA website: https://www.moma.org/interactives/exhibitions/2012/cindys herman/gallery/2/mobile.php
13 Viewers Make Meaning Marita Sturken & Lisa Cartwright. 2009. Practices of looking: an introduction to visual culture. New York: Oxford University Press. Pp. 49-91.
14 Overview
15 Review of the semester
16 Review of the semester
Course Notes/Textbooks
Suggested Readings/Materials

Marita Sturken & Lisa Cartwright. 2009. Practices of looking: an introduction to visual culture. New York: Oxford University Press.

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
20
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
4
80
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterm
Final Exam
Total

Weighting of Semester Activities on the Final Grade
6
100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
2
32
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
2
Study Hours Out of Class
16
4
64
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
4
13
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterms
Final Exams
    Total
180

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to define and discuss the history, underlying concepts and theories of cinema and digital media.

X
2

To be able to develop a storytelling idea for cinema and digital media arts by using creativity and critical thinking.

X
3

To be able to operate specialized technical equipment and competently use software in the fields of cinema and digital media arts. 

4

To be able to execute the main tasks in the pre-production, production and post-production of an audio-visual work at the basic level including screenwriting, production planning, operating the camera, sound recording, lighting and editing.

5

To be able to perform a specialized task at an advanced level either for pre-production, production or post-production of an audio-visual work.

X
6

To be able to discuss how meaning is made through works of cinema and digital media; in what ways economics, politics and culture affect visual representation; how the conditions of production, consumption, distribution and interpretation shape images.

X
7

To be able to perform specialized tasks for creating digital media narratives with interactive elements.

8

To be able to conduct a critical analysis of a film or a work of digital media arts from technical, intellectual and artistic points of view.

X
9

To be able to take individual responsibility of a film or a digital media work from scratch to product in a problem-solving manner.

10

To be able to work as a crewmember by following norms of ethical conduct and taking initiative to improve the ethical standards of his/her working environment.

X
11

To be able to collect data in the areas of Cinema and Digital Media and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1).

X
12

To be able to speak a second foreign language at a medium level of fluency efficiently.

13

To be able to relate the knowledge accumulated throughout the human history to their field of expertise.

X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest